Dr. Han Win Htat has over eight years experience in social marketing and social franchising, with a focus on health, communication, products and services. Dr. Han Win Htat provides leadership on the development and implementation of marketing, franchising and communication strategies, across diverse health areas, for PSI Myanmar. Dr. Han Win Htat overseas the development and implementation of evidence-based behavior change communications, which include mass media spots, IEC/IPC materials and promotional items which target both end-user consumers and healthcare providers to ensure achievement of communication objectives. Dr. Han Win Htat is a member of PSI Myanmar's Senior Management Team, holds a M.B.,B.S. from the University of Medicine II Yangon, and is fluent in Burmese and English.